While the 2013 Dodge SRT Viper bringing home another award may not seem like news, what the award represents certainly is. The National Automotive History Collection (NAHC) selected the SRT Viper as its “Collectible Car of the Future”—for the third time.
You read that right—NAHC members vote annually to award a model car the title. But what, exactly, does it mean? Charles K. Hyde, president of the NAHC Board of Trustees, explains, “We ask our members to predict which of the year’s new vehicles will command the highest attention at Detroit’s famous Woodward Dream Cruise 25 years from now. Car enthusiasts select this award, making it unique among vehicle-of-the-year awards.”
Ralph Gilles, president and CEO of SRT Brand and Motorsports, Chrysler Group, LLC, accepted the award during a ceremony held at Chrysler’s Featherstone Research and Engineering Center in Auburn Hills, Michigan late last month.
Gilles said, “With fewer than 30,0000 Vipers built since the nameplate’s launch in 1992, the Viper has earned its place as a unique, hand-built American exotic supercar. The National Automotive History Collection award further recognizes the exclusivity and collectability of our flagship performance machine from Chrysler Group.”
The fifth-generation Viper returned in 2013 under the SRT brand with more power and performance than in previous models. Powered by an all-aluminum, 8.4-liter mid-front V10 engine that delivers up to 640 horsepower, it’s not hard to see why it has the best power-to-weight ratio of any Viper to date.
The interior is outfitted in Laguna leather, available in four different colors. From the upgraded technology and safety features to the inspired outline of the exterior, the Viper’s redesign has created a supercar for the long haul.
Tome Jovanski, lead designer for the SRT Viper interior, said, “First and foremost, Viper is a sensory experience. Everything you touch, see, smell, and hear should communicate craftsmanship and performance. We went all out. Some might say a little extreme, but that’s what a Viper is.”
The NAHC members have to agree with Jovanski on this one—but will you? Come see what the new Viper is all about!
Don’t worry—we aren’t talking about the movie sequel that’s due to debut May of next year. Instead of everyone’s favorite superhero gang, we’re talking about the automotive model.
Total sales since its first debut in 2007 come in at just over 406,000, but that won’t be enough to save the model. Dodge recently announced that it would be discontinuing the model, along with parent-company Chrysler’s 200 model. For Dodge, that brings back rumors of speculation about what the brand has planned; the line-up now has a whole between the compact Dart and larger Charger.
Image courtesy of Wikipedia.com
The mid-sized sedan first debuted in North America in 1995 as a two-door coupe under Mitsubishi Motors. In 2000 it went on a slight hiatus, until Chrysler brought it back as a four-door mid-sized sedan, similar to the model you are familiar with today.
Originally designed to replace the Dodge Stratus, the Avenger took on a sportier edge with a squared front grille and a 2.4L aspirated “World Engine.” The model also featured a “chill zone” compartment, capable of containing up to four 12-oz cans and keeping them cooled to a 40 degrees Fahrenheit. Among other features, the Avenger had heated and cooled cup holders, as well as earning the IIHS Top Safety Pick Award for 2014.
The Avenger was also chosen to represent Dodge for NASCAR in 2007, and has undergone several changes since then. Revisions for the 2011 model year consisted of a major overhaul: in addition to creating a rougher exterior, the interior redesign upgraded the technology and completely renovated the dashboard.
Even with the changes, it doesn’t seem as though the Avenger will be sticking around.
Have questions about Dodge’s new lineup? Contact us! We’re more than happy to talk you through it.
The Chicago Auto Show is typically used as a strategic event: towards the beginning of each year, it’s a prime spot for automakers to release special editions, aftermarket parts support, and other masterful creations they’ve been hiding in their garage. The 2014 Chicago Auto Show was no exception, and Dodge certainly didn’t disappoint.
Image Courtesy of Motortrend.com
In addition to the other wonders Dodge brought to the show, it also showcased the Satin Vapor Editions of the 2014 model-year Challenger, Charger, and Chrysler 300 from SRT. While the name itself may have brought a few questions to your mind, rest assured the package doesn’t tone down the fierce edges of these muscle cars. Although the Edition design has the same name, each package is tailored specifically to the model of the vehicle it’s augmenting.
Ralph Gilles, President and CEO of SRT Brand and Motorsports, Chrysler Group LLC, said, “We’re responding to the diversifying tastes of our performance enthusiast customers by expanding our product lineup to offer more custom models straight from the factory. Building on our core vehicle strategy, the Satin Vapor Edition models add some swagger with new, brand-exclusive finishes and content that augment the value proposition of our popular “Core” price classes.”
SRT Challenger Satin Vapor Edition– $1,700
The Challenger package features 20-inch aluminum split five-spoke wheels with a Black Satin Vapor finish, Satin Black mirrors, Satin Black fuel door, and a grey HEMI badge. The interior features charcoal seats in Nappa leather, ultra-suede inserts, and a mini-carbon bezel instrument panel. The Edition is available in Bright White, TorRed, Header Orange, and Graphite.
SRT Charger Satin Vapor Edition– $2,330
The Charger package features 20-inch aluminum split five-spoke wheels in a Black Satin finish, a Satin Black Super Bee tail graphic, Satin Black roof, hood, mirrors, and spoiler, as well as the grey HEMI badge. On the inside, black seats are trimmed in Nappa leather with ultra-suede inserts and the 8.4-inch Uconnect Media Center touchscreen LED display. Available colors include Bright White, TorRed, Billet Silver, and Graphite.
Both Special Edition models will be available during the second quarter of this year. What do you think of Dodge’s Special Editions? To see all the new details from the Chicago Show, stop by and see us!
When Dodge came under scrutiny last year for clearing up its line of available models, the fate of the Journey seemed uncertain. It was aging, having been debuted in 2008, and didn’t offer much variety from the traditional models offered by parent-company Chrysler LLC. At this year’s Chicago Auto Show, however, Dodge introduced an entirely new side to the Journey: meet the 2014 Journey Crossroad.
Photo from Autoblog.com
With dark finish 19-inch wheels and chrome accents, the Journey Crossroad certainly looks different than its ancestors. New front and rear fascias add to the more rugged design, which is emphasized by the availability of three distinct exterior designs.
Under the hood, the Crossroad offers both a 2.4-liter four-cylinder and a 3.6-liter Pentastar V6 powertrain engine option. With up to 283 horsepower and 260 pounds of torque, the Crossroad isn’t your average crossover. The 5-year/100,000 mile limited powertrain warranty lets owners rest easy knowing their Crossroad is in more-than-capable hands, and it’s 25 mpg highway abilities will make you forget all about filling up.
Dodge went on to refinish the inside of the three-row, seven-passenger Crossroad to include an 8.4-inch Uconnect touchscreen and leather seats. The front passenger seat is now fold-flat, complete with a hidden storage bin under the cushion. Power heating and foldaway mirrors really take the redesign to the next level by allowing the Crossroad to offer technologies not typically available in the crossover market.
President and CEO of Dodge Brand, Chrysler Group LLC Tim Kuniskis said, “The Journey has always been Dodge’s Swiss Army knife in the CUV segment, and with the new Journey Crossroad, we are expanding that flexibility by now offering three different exterior appearances. The Crossroad’s rugged styling gives it a tough presence on the road; the available all-wheel drive system gives it the capability to back it up in a variety of bad weather conditions.”
Although the sun finally seems to be coming out, bad weather capabilities aren’t far from any Oklahoman’s mind. Starting at $24,995, the Journey Crossroad is certainly worth every penny. Come test drive yours today!
Over the past five years, an average 107 million viewers have tuned in on Super Bowl Sunday, making it one of the most-watched American television broadcasts all year long. According to Forbes, a 30-second Super Bowl advertisement now costs an average of more than $4 million. That’s why we only see top-earning Fortune 500 companies advertising during the Super Bowl anymore.
While you likely have your favorites you watch out for, we have to admit our favorites are (of course) from Dodge. Here’s a recap of the past few Super Bowl ads from Dodge just for you:
Dodge’s acknowledgment of hardworking Americans without flashy effects or extravagance is best recognized in the company’s ad from Super Bowl 47. The two-minute spot featured a voiceover by the late radio broadcaster Paul Harvey. The tribute to farmers is truly touching and certainly won over the hearts and minds of fans that Super Bowl Sunday, farmers and non-farmers alike.
As Harvey’s iconic voice delivers his famous “So God Made a Farmer” speech, a montage of stark photos showing farmers at work comes up on the screen. According to ABC News, the photos were taken by 10 noted photographers that Ram commissioned for the commercial, including William Albert Allard from National Geographic and Kurt Markus, a renowned documentary photographer.
Viewers’ reactions to the ad were overwhelmingly positive and sent Twitter ablaze with comments commending the beautiful and memorable advertisement for its simplicity. In fact, this commercial won the 2013 YouTube Ad Blitz content as the best Super Bowl ad of the year.
This 60-second commercial reflects the life of an American father and his son. We deduce from the footage of metals and ribbons that the father is a veteran. The ad depicts the man driving his son to school with his voice narrating the scenes. He explains that his son had to wait for him, and now that he’s back, he’s going to teach his son everything he knows.
The commercial ends with the words, “All that matters is what’s ahead” followed by the traditional tagline, “Imported from Detroit.” The sentimental, laidback commercial quietly reflects one of the themes uttered by Clint Eastwood in another ad at Super Bowl 46: Detroit is experiencing a comeback.
At 60 seconds, this was one of the longer ads during Super Bowl 44. The commercial is comprised primarily of one man at a time staring docilely into the camera while a voiceover explains every simple task he will do to appease his boss, his wife and his friends; “And because I do this, I will drive the car I want to drive,” says the narrator, who is partially drowned out by the roar of the Hemi in the last 15 seconds of the commercial.
Any man who is married or has ever worked a monotonous office job can relate to at least a few of the comments. Of course, wives’ and bosses’ lips may curl upward slightly as they picture themselves making certain requests of their husbands or employees. It’s a comical, lighthearted commercial that deserves some time in the spotlight.
What’s your favorite Super Bowl ad so far, and which one are you most anticipating this weekend? Come by and share your favorites with us, we’d love to hear from you!
Sleek, sinister, noir, dark, even evil: these are all adjectives that have been used to describe the new Blacktop Treatment on the 2014 Dodge Dart. The new Dodge Dart has been making waves even when it’s totally unadorned – partly due to the ads affiliated with the newest Fast and Furious movie, but mostly because the car is incredibly attractive in and of itself. And when you add something like the Blacktop Treatment – well, it’s no wonder you’re hearing descriptors like “sinister” and “adventurous”.
Dodge’s Blacktop Treatment has updated the look of many models in their line, including the Avenger, Charger, and Challenger. The upgrade adds an element of darkness and a slightly sinister appeal to the Dodge’s line of qualifying vehicles. The Blacktop Treatment has just became available for the Dodge Dart in 2014.
We all recognize the Dodge Dart as a classic model. Since its introduction in the 1960s, Dodge has frequently tweaked the car to better suit its contemporary setting. The 60’s version was marketed as a muscle car, and with a 340-cid V-8 engine, it did not disappoint. The 2014 model can be considered the fuel efficient muscle car for a new generation of Dodge enthusiasts who want both power and fuel economy in one package.
Blacktop Treatment is, specifically, blacking out parts of the vehicle. The blacktop treatment looks great with certain bold colors like Redline Red and Blue Streak, and sets off the custom colors like matte black to perfection. The grille, headlights, mirror casing, and 18 inch alloy wheels are all blacked out; interior features on the new models include black fabric with red or tungsten stripes and stitching and black accessories and detailing throughout . The Blacktop treatment starts at only $295 and is essentially an upgrade that makes over the entire vehicle. Additional upgrades are the sun and sound group that include the roof and sound system and will be showing up in many 2014 Dodge Dart models just in time for the 2014 Detroit Auto Show.
Dodge CEO Tim Kuniskis says that the new line up will offer the popular aggressive appearance. While Dodge has never been known as a weak, non-aggressive brand, this upgrade does add an additional layer of assertiveness and a bit of noir style to the 2014 models. Blacktop upgrades will likely become a common request for the older models as well.
To request yours today, or to see what else we have up our sleeves, give us a call! We’d love to get you out on the road as soon as possible.
Plenty of Jeep adventures await you in 2014, and there’s no better way to prepare for the new year in fun than by checkin’ out some highlights from last year. If you see an awesome Jeep model you want to learn more about, start your research at our Jeep Showroom!
Wrangler at Big Meat Run
Posted by bug al, Paul and his Wrangler go for a swim at the Big Meat Run with the Red Dirt Jeeps in Disney, OK.
First Water Trail – “Rocker Knocker” at Southern Missouri Offroad Ranch
Posted by Berserker Offroad, “Crazy YaYa” tries out some homemade rock sliders on his 2007 Wrangler. According to the Youtube description, the boulder obstacle was 5 feet. The only way for the Wranglers in the group to pass was to climb the front and then bump it. YaYa’s sliders bowed just a bit, and he plans to revise supports.
2000 Grand Cherokee Vs. Giant Mud Pit
Posted by moparofforsyth1. This, boys and girls, is why proper tires and equipment make ALL the difference!
ZR-1 Vs. Willy’s Jeep
Posted by 1320video. This video made the internet rounds last year, so of course it had to make our list. In case you missed it, ever wonder what happens when you match up a ZR-1 Vette and a Willy’s Jeep on nitrous?
2013 Moab Easter Jeep Safari
Our friends at Warn Industries made it out to the Easter Jeep Safari in Moab, Utah last year. This compilation of three days on the trail had some great rock crawlin’ and Jeepin’.
Four Door Wrangler and an Impossible Rock Formation
Posted by rezo tumana, this Wrangler goes up against a nasty rock formation in freezing temperatures. Just goes to show how a good spotter is your best friend for life (next to your Jeep, of course)!
Hell’s Revenge Trail Ride
Posted by Quadratec, another look at the Easter Jeep Safari in Moab. In this video, a skilled driver straps a camera to the windshield of his 1956 CJ5 to tackle one of the toughest trails around!
Wheeler Lake Trail in Colorado
Posted by Justin Cde Baca, Jeep enthusiast from JK-Forum, Crawlorado Jeepers and Knuckles Offroad spend some time out on the trails near South Park, Colorado. Beautiful Jeeps meet beautiful scenery!
Red Dirt Jeeps Barbie Jeep Race
Posted by jeepsandpistols, what good is a Jeep video compilation list without a good old-fashioned downhill Barbie Jeep race? Looks like our friends from Red Dirt Jeeps here in Oklahoma had a blast at this event.
2013 had some great Jeep moments. What did we miss? Feel free to reply in the comments section below with your favorite Jeep videos of last year, and, as always, Keep on Jeepin’ on!
If all the rumors are true, car enthusiasts will get a look at the New Dodge Challenger with a Hellcat V8 engine slated for debut in Detroit at the North American International Auto Show.
The Hellcat V8 engine gives the Dodge Challenger a big boost in power, making it a supercharged version of previous Challengers. The engine is reportedly more powerful than the GT500 or Z28, according to Allpar, and will either debut in the new Challenger model or in an old body.
The Dodge Challenger’s Hellcat Hemi engine should live up to the rumors as the supercharged, monster version of the Challenger shows up in the next auto show display.
So is the Hellcat on display at the auto show in Detroit?
We haven’t seen it yet but we are hoping to get a glimpse of this crazy fast engine that is expected to provide at least 600 horsepower of pure driving bliss.
The average car enthusiast shouldn’t get too excited about owning a super sized Challenger just yet. The Chevrolet Camaro Z/28 has price tag of $75,000 and the SRT Viper with a similar engine is up over $100,000.
Car enthusiasts speculate that the New Dodge Challenger will be priced close to the Z/28 and in the $75,000 range the Dodge Challenger might be hard to sell. Dodge is working hard to get into the market of high-end supercharged muscle cars and stay there.
The current fully loaded Dodge Challenger SRT model caps off at a price tag in the mid forty thousand range and you can buy a baseline Challenger starting at around $30,000. Will a new Hellcat engine give the Challenger the muscle power it needs to compete with a Viper and a Z28?
We think there is plenty of room at the top for another high end muscle car and we expect that the Dodge Challenger will be competitive with the new Hellcat engine. We are impatiently waiting for Dodge to show us their muscle and we want to know, is this engine going to change the Dodge Challenger as we know it today?
The American International Auto Show ends mid January and if we don’t hear news about the Hellcat engine debut there soon, we might just have to wait until April and the next big auto show for Dodge to unleash the Hellcat. We hope it lives up to the codename and can’t wait to take a charged up Challenger out for a test drive–what about you?
You’ve got a lot of stuff, and you need a lot of room. Weekends are spent getting things done, and you need a vehicle you can rely on. Now that you’re ready to rid yourself of that four-door sedan, you just need to decide: truck or SUV? Both have incredible benefits, as well as a few drawbacks; it’s just a matter of what is most important to you.
Benefits of a Pickup Truck
Pickup trucks come in handy when you have to move your home furnishings, landscape your backyard or haul garbage to the dump. If you have a boat, your truck can tow it to the lake or river and help get it back home in a cost-effective manner. The utility and freedom provided by pickup trucks is invaluable to many individuals with do-it-yourself personalities. For those of you living in rural areas or parts of the U.S. that experience tough rainy and snowy seasons, having a reliable truck can make life a lot easier.
Benefits of an SUV
Most SUVs are stylish and rugged, which makes them ideal for travel down city streets or in high-class neighborhoods. You can take trips to rural or urban destinations in comfort and feel secure when passing next to other vehicles. Also, some SUVs have a towing capacity comparable to heavy-duty trucks, which enhances the overall utility of this type of vehicle. However, an SUV typically has a higher sticker price than pickup trucks, which is cost-prohibitive for many people.
Fuel Costs and Maintenance
Oil changes, tires and other general maintenance expenses tend to be less for small pickups versus SUVs. Fuel also tends to be cheaper with smaller vehicles. Although a small pickup truck does not have the same fuel economy as a hybrid vehicle, these types of trucks are less costly than others. As the demand for fuel across the globe continues to rise, it is important to consider your budget and operating costs over the long-term. Insurance is another important factor—don’t forget to check with your agent about cost differences.
The type of vehicle you drive directly impacts your standard of living. Selecting between a truck and an SUV comes down to taste, maintenance costs and environmental consciousness. If you’re not quite sure what you need, we’ll be happy to help you figure it out—just stop by!
We understand how much you love your car. You are the person who goes out in 10 degree temperatures to vacuum out the bit of dirt on the floor mat. You will get the salt dust off the sides, buff the headlights and rotate the tires in the dead of winter.
We also know how much you hate having all that money fly from your wallet every time you pull up to a gas station. All the advice you get from family and friends about the situation is the same: walk more and drive less. While you appreciate all their tips, you bought the car to actually drive it. You don’t want to become a mega commuter: a person who uses bikes, trains and local transit vehicles to get to their destination 50 miles away as they spend 90 minutes or more in travel time.
Instead, you would love to find some way where you can save time, money and gas on your commute while still using your car. We have come up with four strategies you can use to help you with your daily commute whether you are driving to school or work.
1: Plot out the best route. We are creatures of habit. Once we find a road we like, we don’t deviate from that course even though there may be a faster way to get to our destination.
Simply plotting out the best roads to take to avoid the heaviest traffic can shave minutes from our travel time. Most new vehicles come equipped with infotainment touchscreens with navigation features, such as the Uconnect found in Dodge vehicles. Use this built-in navigation to plan out the best route to save time and gas.
2: Keep up with regular car maintenance. When you skip maintenance checks and small repairs to keep your vehicle in tip-top condition, your car works harder and burns up more fuel. Maintenance services you should have done on your car:
Fill up tires with the maximum air pressure
Get regular oil changes
Replace your car’s air filter
3: Lighten the weight your car has to lug around. Often you keep things that aren’t necessary to have in your vehicle, such as those two large jugs of windshield wiper cleaner in the trunk. Yet the heavier your vehicle is, the more gas it will use to get your tires accelerating down the road. Taking out all those unnecessary things — while keeping emergency items in case your car breaks down — will allow your car to run better and use up less fuel.
4: Improve your driving performance. There are little things you can do that will cut down on the amount of gas your car will use, which will cut down on the amount of money you spend to fill up the gas tank. Using your air conditioner and heater less will lower your car’s fuel consumption. Keep the equipment on only long enough to reach a comfortable temperature and then turn it off.
You can also monitor your driving to brake less and accelerate more slowly after stopping so you can save on gas. ABC News profiled a few gadgets you can plug into your vehicle to track your driving performance – the gadget alerts you to when you are braking or accelerating too hard.
By using the above tips, you can start saving time, money and gas on your daily commute. Enjoy the extra savings in your wallet and the better performance your car will give to you.